Marketing Inspiration

Marketing Inspiration

Craft the Perfect Trade Show Swag Bag

4 days ago

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

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Case Study: Keep it Cooler

Oct 31, 2023

Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...

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How Promo Products Can Tell Your Brand's Story

Apr 23, 2023

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

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Relax and Unwind With These 10 Promo Products

Mar 10, 2023

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you’ve had back to back meetings or you’ve had a stressful travel week. Whatever the cas...

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Branding 101: Let’s Talk Logos

Feb 10, 2023

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic elemen...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Jan 27, 2023

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

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The History of Promotional Products

Nov 06, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

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10 Tweetable Quotes for Motivation

Jul 19, 2022

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. ...

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6 Products to Grow Your Business!

Jul 11, 2022

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...

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Case Study: Hay, Where'd You Get That Tote?

Jun 27, 2022

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

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Bamboo: It's Not Just for Pandas!

Apr 14, 2022

What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...

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It's Party Thyme: 7 Products for Plant Lovers

Jan 30, 2022

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning ind...

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What Makes Gen Z Tick?

Jan 15, 2022

It’s 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that yo...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Nov 25, 2021

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

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Yes, There's a Difference: Everything You Need to Know About Pens

Aug 23, 2021

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

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Reusable vs. Disposable Items

Jun 25, 2021

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...

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A Quick Guide to Promotional Bags

May 20, 2021

Whether you’re at a tradeshow, school, office, or even the grocery store, chances are that you’re going to see a promotional bag. Bags are one of the most ubiquitous promotional product...

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6 Fun Products for Keeping Kids Occupied at Home

Mar 30, 2021

Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...

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Generation Z vs. Millennials: What’s the Difference?

Mar 01, 2021

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually...

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Your Guide to Promo Hats

Jan 18, 2021

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the variou...

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8 Graphic Design Mistakes to Avoid

Jan 11, 2021

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

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Case Study: This Promotional Product is in the Bag

Dec 28, 2020

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

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6 Purr-fect Promo Products for Cat Lovers

Dec 21, 2020

Everyone knows that dogs are man’s best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular p...

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What’s Up With Unboxing Videos? The Trend You Must Try

Oct 31, 2020

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

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6 Products to Include in Every Holiday Gift Basket

Oct 09, 2020

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra th...

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Take it To-Go: 8 Restaurant Takeout Essentials

Aug 27, 2020

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are ...

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16 Ways Color Affects Your Branding and Marketing

May 31, 2020

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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From Zero to Wow: 6 Uniforms That Every Employee Will Love

May 24, 2020

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

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Sustainability & Environmental Responsibility: Why it Matters

Apr 04, 2020

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a...

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6 Things You're Missing Out on by Not Using Promotional Products

Mar 05, 2020

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...

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Case Study: Thank You for Spooning

Jan 22, 2020

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to adverti...

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Your Guide to Drinkware

Dec 03, 2019

Mugs, tumblers, and bottles…oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your b...

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5 Fail-Proof Ideas for Your Business Instagram

Oct 21, 2019

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...

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Graphic Design Terms Everyone Should Know

Sep 29, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can ...

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6 Things You're Missing out on by Not Using Promotional Products

Jan 13, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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5 Invaluable Marketing Books to Help Grow Your Brand

Dec 22, 2018

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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10 Perfect Holiday Promo Products

Dec 03, 2018

If you haven’t heard, ‘tis the season to be jolly! 'Tis also the season where folks are looking for new holiday-themed promotional products. Here are 10 to get you started! 1. Metallic...

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Graphic Design Terms Everyone Should Know

Nov 10, 2018

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

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Branding 101: What Makes a Brand Powerful

Nov 03, 2018

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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9 Promotional Product Ideas for the Real Estate Industry

Oct 04, 2018

The real estate industry generates billions of dollars in revenue per year in residential, commercial, and industrial sectors. In such a vast landscape, real estate professionals have to c...

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25 Insane (But True) Facts About Promotional Products

Oct 02, 2018

If you’re in the business of promotional products, you know the impact they can have on an organization’s marketing efforts. But do you know these fun facts about promotional products?...

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Your Brand Is Your Business - Market It!

Sep 19, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

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