Aug 31
In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we&rsq...
Continue ReadingJan 21
Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the...
Continue ReadingJan 13
Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that’s okay! Getting your order in last minute does...
Continue ReadingJun 06, 2023
Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, ...
Continue ReadingMay 29, 2023
Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently pro...
Continue ReadingApr 23, 2023
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
Continue ReadingApr 15, 2023
Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple de...
Continue ReadingFeb 10, 2023
A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic elemen...
Continue ReadingNov 21, 2022
Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...
Continue ReadingNov 06, 2022
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue ReadingOct 22, 2022
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue ReadingJul 26, 2022
Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how...
Continue ReadingMar 22, 2022
If you’ve been in the workforce for a couple of years, you’ve probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms ar...
Continue ReadingDec 17, 2021
Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position ...
Continue ReadingDec 09, 2021
If there’s one thing we never have enough of, it’s time. We haven’t quite figured out a way to freeze time yet, but we have found ways to save it. If you’re a busy professio...
Continue ReadingNov 11, 2021
Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a b...
Continue ReadingOct 20, 2021
If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are...
Continue ReadingOct 13, 2021
Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doe...
Continue ReadingSep 07, 2021
It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelm...
Continue ReadingJun 11, 2021
In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest adv...
Continue ReadingMar 23, 2021
How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...
Continue ReadingMar 01, 2021
We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually...
Continue ReadingJan 11, 2021
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...
Continue ReadingNov 29, 2020
Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...
Continue ReadingOct 31, 2020
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingMay 31, 2020
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingApr 11, 2020
When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...
Continue ReadingApr 04, 2020
As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a...
Continue ReadingMar 05, 2020
Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...
Continue ReadingJan 15, 2020
When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract ...
Continue ReadingOct 21, 2019
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform h...
Continue ReadingSep 29, 2019
It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can ...
Continue ReadingAug 09, 2019
Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...
Continue ReadingJul 26, 2019
We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym e...
Continue ReadingMay 23, 2019
In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...
Continue ReadingFeb 04, 2019
Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...
Continue ReadingJan 13, 2019
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingJan 06, 2019
Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...
Continue ReadingDec 22, 2018
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
Continue ReadingNov 10, 2018
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue ReadingNov 03, 2018
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...
Continue ReadingOct 31, 2018
Trust. It’s a powerful asset in business and essential to the effective and efficient functioning of the markets that underpin our vibrant economy. Philosophical changes in human capital ...
Continue ReadingOct 22, 2018
Creativity is an essential factor in creating a successful business. One recent study shows that 82% of companies believe there is a strong connection between creativity and business...
Continue ReadingOct 19, 2018
With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips w...
Continue ReadingOct 02, 2018
If you’re in the business of promotional products, you know the impact they can have on an organization’s marketing efforts. But do you know these fun facts about promotional products?...
Continue ReadingSep 19, 2018
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
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